Currently, there are about 200,000 non-profit organizations in Ukraine, and their number is constantly growing. Almost all of them face the same problems – the need to attract an audience, stimulate donations, find donors,
fight for grants and funding
The nonprofit department Algeria Bulk Telegram Marketing of the Inweb agency advises and trains NGOs on marketing, promotion, and helps them receive grants. Specifically, I advise NGOs on content marketing and communications. Recently, during a webinar about website content for NGOs, we conducted a survey in which 80 representatives of non-profit organizations participated. They were asked to share the issues that bother them the most when working with content. Summarizing the results of the survey and based on my own extensive experience of communicating with NGOs, I highlighted 5 main questions that they are interested in: why do you need a communication strategy, how to increase awareness of the organization, how often to publish content, how to make a content plan for the blog and social networks and how to beautifully design blog articles.
In this article, I will answer the first three questions, give advice and examples to everyone who is engaged in the communication of non-profit organizations. In the following publications, I will tell you how to make a content plan and how to develop a blog on the site.
So let’s figure it out
Content of the article:
What is a communication strategy for non-profit organizations
Why is it important for NGOs to have a communication strategy
Mandatory stages in the development of an effective communication strategy
An example of a communication strategy for an NGO
How much time and what resources are needed to create a working strategy
How to increase the visibility of a non-profit organization
Tell your Discover how Customized IT Solutions can revolutionize your company organization’s unique story
Create content about current projects
Build a community on social media
Collaborate with influencers and media
Participate in offline events
How to regularly create content for NGO pages
Let’s summarize the main thing
What is a communication strategy for non-profit organizations – public organizations aleart news and charitable foundations
Imagine that an NGO is a person who meets new people: she wants to leave the best impression, clearly explain what she does, and establish long-term productive relationships.
